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Insights & Inspirations

Pantone Names 'Greenery' The Color For 2017 And Darvin Furniture Is Offering Wide Selection To Indulge

World-renowned authority on color says during times of extraordinary change, green hues can refresh and revitalize

Orland Park, IL, March 8, 2017 –Once thought of as 'Nature's Neutral,' green is stepping out of the background and into the spotlight with the Pantone Color Institute's declaration that Greenery will be the color of choice for 2017. Darvin Furniture, Chicagoland's largest furniture and mattress store, will provide professional design consultation for any customer wishing to include the freshness of Greenery into their home furnishings or room design.

The Pantone Color Institute's color reports and forecasts provide a global point of view on the movement of color across current and future seasons. They are a world-renowned authority on color and its communication throughout many industries, including interior design and furnishings. According to Pantone, Greenery is a refreshing and revitalizing shade, symbolic of new beginnings. By utilizing this fresh and zesty yellow-green shade that evokes the first days of spring, homeowners will experience the revival, restoration and renewal of nature's true calming effects.

"Pantone's selection of Greenery comes at a perfect time of the season. Greens often evoke an emotional reaction that's grounded in nature," says Darvin Designer Soleil Tierney. "With the bold hue of Greenery, the soothing aspects of nature are also balanced with the vitality of the color. It's a majestic and powerful combination that will add tranquility to any living space."

Pantone describes the idea of their Color of the Year as “a symbolic color selection, a color snapshot of what we see taking place in our global culture that serves as an expression of a mood and an attitude.”

Greenery table and stool set Pantone describes the Color of the Year 'Greenery' as a color selection that can help invoke a calming effect during tough times.

"Whether it's an entire wall of bright green or the pattern of an upholstered chair, or possibly a more subtle print on an accent pillow, Greenery provides a wonderful infusion of color, with the distinct suggestion of nature moving indoors,” says Darvin Buyer Jeanie Harrison

"Look for Greenery to be incorporated into the newest furniture lines as well as in rugs, window treatments, wallpaper and artwork."

Darvin Furniture, 15400 La Grange Road, Orland Park, IL, has more than 200,000 square feet of showroom space featuring the leading brands and the latest home furnishings at the guaranteed lowest prices in Chicagoland. In addition to the extensive selection, the staff at Darvin Furniture is specially trained to advise customers with regard to design styles and colors in order to match them with exactly what they want.

Darvin Furniture is the recipient of the 2016 Illinois Retailer of the Year Award (See Video) from the Illinois Retail Merchants Association. The award recognizes Darvin for meeting consumer desires, dedication to the community, and loyalty to its employees.